It all began with Ethan and Kona. Their close bond sparked interest from neighbors, who inquired, “Can you train my dog?” This simple question laid the foundation for NOVA Canine Academy, a professional dog training business based in Virginia, eventually extending its reach from Chicago to New York.

From the outset, Ethan’s mission has been to impart the same happiness to other dogs that he has cherished with Kona. While his personalized training approach limits him to 30 in-person sessions annually, Ethan is dedicated to transforming the lives of dog owners worldwide.

In 2023, Ethan embarked on an online venture, producing educational and engaging dog training videos across Instagram, TikTok, and Youtube. Embracing his passion, Ethan has connected with over 50 million people, sharing invaluable training insights to inspire others on their journey toward the fulfilling relationships that ignited his own passion for dog training.